The Swiss company Swatch entered the world watch market in 1983. Before that, people usually bought one watch and wore it until they finally failed. In rare cases, the latter were purchased - "on the way out." Swatch has radically changed the attitude to the clock. Buyers stopped thinking about what they already have on their hands. The world has learned new Swiss models - high-quality and affordable.
The surprising price and, consequently, the huge demand pushed the company's leaders to create a very original concept, which has no analogues in the world - the Swatch watches began to be produced by collections. And the mechanisms of models in one collection differ slightly, and the design is significant. The watch is made by leading artists and designers of the world.
In a short period of time, this manufacturer has taken its place in the world watch market. At the beginning of the company's activities, some critics considered the Swatch watch to be analogous to the "Swiss watch". After a while, the company began to produce exclusive collections with limited editions.
Both men and women should have reliable Swiss models, which are an indicator of excellent quality and sustainable financial situation. Women's Swatch watches have remained at the height of fashion for more than three decades. They are famous for their good reputation and quite reasonable prices. Their advantage is that they are equally suitable for both young girls and ladies.The most popular material from which female models are made is ceramics.
The fastidious ladies will be satisfied with the ceramic watch (the body and strap are made of this material) Rado, they are most suitable for lovers of classical style, as they resemble men's, but they are distinguished by special elegance.
The style of the modern man and his image consist of many small things. One of them is a watch. In recent years, for many of our compatriots, plastic models are associated with the cheap forgery of a well-known brand.
The Swiss company Swatch did everything to make its products look presentable and easily fit into any style. That's why men's Swatch watches can have a body made not only of plastic, but also of metal, which emphasizes the business style of the stronger sex.
All male models are waterproof, have several time zones - you will always know the time in another country and do not disturb the business partner by calling at the wrong time.
The technical characteristics that Swatch watches possess pleasantly surprise many buyers. High quality of used materials, Swiss precision of the mechanism and quite affordable price make everyone happy who bought these reliable watches once.
In addition to women's, men's and children's options, the company also produces models that fit both sexes. For example, a copy with Matsuur characters on the dial and on a silicone strap. You can choose a more rigorous model, which will suit the business style. Usually, such watches have a chronograph, they are made of aluminum, both body and bracelet.